Guide to Real Estate Photography | Tips and Tricks
Real Estate Photography's goal is to help people best portray homes in a flattering and appealing light. Realtors are on the lookout for distinct photographic approaches that will stand out among the crowd of photographers.
This tutorial by Real Estate Photography experts in San Francisco is for those who want to understand Real Estate Photography. We've compiled a list of techniques that can help you distinguish photographs that will sell properties.
Good Real Estate Photographers have good equipment:
Camera - A good quality manual-focus camera is essential for quality Real Estate Photography.
Flash - Strobes and lights are crucial, and camera flash is a lifesaver while photographing in dimly lit environments. Knowledge of where to apply these lights is essential.
Light Stands - Additions to certain dark environments
Lens - Knowing which lens to use in which scenario is imperative! A lens can make a space look bigger or smaller, it can create focus in areas that you wouldn’t be able to create focus otherwise, etc.
Tripod - believe it or not, the quality and stability of the tripod plays a factor!
Remote Trigger - To get the most significant results while using slow shutter speeds, hitting the shutter button to snap a picture risks introducing unwanted camera shaking. Doing this is an art in and of itself sometimes!
Here are some techniques and methods Real Estate Photographers employ:
Keeping vertical borders straight is a technique shared by the Real Estate Photography team in San Francisco. The wall's lines must be perfectly straight from top to bottom. Otherwise, you run the risk of cutting off things like furniture and creating weird angles that make the room look smaller or oddly-shaped.
To help the viewer's eye move throughout a space, photographers employ strategic lighting while taking interior pictures.
Different rooms, lighting scenarios, furniture setting, etc all plays a part in where the photographer chooses to place his or her camera. Height and angle are key, and the knowledge of what technique to implement are crucial to an attractive photo - especially when it comes to attracting buyers to a listing.
Avoid taking photos in direct sunlight since the shadows will be harsh. If an overcast day isn't an option, wait till sunset instead. When the sun goes down, the natural light may be at its most dramatic, making it ideal for light manipulation and strategies.
Homeowners! Step up your staging game with these tips:
Don't be scared to shift things about while you're rearranging the furnishings. Less is more in this situation - less furniture and clutter allows the room to appear more open and large!
Open the doors to demonstrate the room's flow.
The drapes and blinds should be left open. Additionally, this will assist viewers in having a better sense of the location and vistas since it will allow for more natural light.
Don’t be afraid to ask us for help! We are top real estate photographers in San Francisco for a reason!!